30-DAY MARKETING PLAN

• Get as many qualified buyers as possible into your home until it is sold.

• Communicate the results of our activities to you.

• Assist you in getting the HIGHEST DOLLAR VALUE for your property with the least amount of problems to you.

• Constantly look for the best possible methods of exposing your property to potential buyers in the marketplace.

To accomplish these objectives, I will use the following marketing plan to sell your home:

1. Provide market exposure by use of my yard sign. I will have my name and 24-hour phone number on the sign so that all inquiries and calls go directly to me. I, as your listing agent, am best qualified to discuss your property, and have the greatest personal interest in selling it.

2. Make your home easy to show by using one of our high security lock boxes. (The use of a lock box is optional, but recommended.)

3. Submit your home to the Triangle Multiple Listing Service.

4. Submit copies of your listing to our company sales staff for their personal buyers.

5. Promote your home to other local real estate agents so they may become familiar with it and match it to their buyers. As a past President of the Board of REALTORS, I am well known to and I fully cooperate with other brokers insuring maximum exposure to their buyers.

6. Prepare a detailed fact sheet, highlighting the outstanding features of your home. This fact sheet will be used by agents and potential buyers and may include a floor plan, highlights of important features, and suggestions for different financing alternatives.

7. List home on the Internet! (my own web site: www.ShieldsP.com)

8. Suggest possible ways for you to show your home to its best advantage when a prospective buyer comes to see it. (For example, some lights should be left on, even if you are not at home.)

9. Provide you with BI-monthly updates of current market conditions.

10. With your permission, promote to the immediate neighborhood the sale of your house. (Neighbors might have friends or relatives looking to purchase in the area.)

11. Mail out flyer and financial details to potential buyers, and follow up by telephone.

12. Canvass "centers of influence" to locate prospects on a daily basis.

13. Constantly search the MLS system to have complete knowledge of the market as well as other properties competing against us.

14. Prospect for BUYERS and sellers DAILY.

15. Pre-qualify all prospective buyers, when possible.

16. Make you completely aware of all the various financing methods that your buyer may want to use.

17. Immediate personal follow-up on all "showings" to be able to answer any potential questions and obtain potential buyer’s reactions.

18. Contact you at least weekly regarding showings and feedback.

19. Keep you updated on advertising schedules and send you copies of all of the advertising on your home.

20. Monitor the progress of the complete transaction from listing to closing.